Michigan Online Casino Revenue Tops $100 Million for First Time
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In September, Michigan's online casino market generated $100 million in revenue for the first time. In August, revenue was just shy of $97 million. Six out of the nine months since the market opened have exceeded more than $90 million, and September's total revenue is up 5%.
Michigan Online Casino Revenue Tops $100 million for the first time. BetMGM MI Casino still leads the market with nearly 40% of the total revenue. DraftKings Casino Michigan improved its performance over August and came in second place.
BetMGM, DK and FD control two-thirds of the market. Rush Street leads the way with more than $6 million. Wynn and Golden Nugget posted more $8 million in revenue. The middle-tier players took about $20 million, with Penn Sports/Barstool and Fox Bet/PokerStars taking about half of that. Pala Interactive is the only mid- tier player to grow over August numbers.
The market is surging as the start of the NFL season coincides with the push over $100 million. DraftKings and Barstool both increased revenue over August, and FanDuel held steady. Live dealer games are a new development in the Michigan market. The push to nine digits of gross receipts within the first year of legalized online casino gaming in Michigan is an important milestone for the market and bodes well for future growth.
