"The true benefits of having data can only be realized when you know what to do with it"
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DR Gaming Technology is a supplier of gaming systems and jackpots. The company uses the latest technology and offers flexible and modular solutions across 50 different countries. DRGT has long campaigned for the adoption of system-driven jackpot spaces. The CEO Jurgen De Munck discusses future plans, including trade expos and markets of interest.
DRGT is helping operators to adapt to the new regulations. The company's products are mainly used in the cashless and system-driven jackpot space. The social distancing solutions and access management solutions are also popular. DRGT's product is based on the data it collects. It is important to know what to do with the information collected.
System-driven jackpots allow operators to tailor jackpot for players based on how and when they play. Operators can also develop their own themes. Cashless gaming provides the gameplay data. The greater the percentage of tracked play, the more player information you have. Casheless gaming is a growing industry.
The adoption of cashless technology is limited to two key factors: the cost to migrate and the knowledge of how to use data.
The type of slot machine that casinos use is important. Many older machines do not have EFT capabilities and need to be upgraded.
The upgrade of the machines is a cost-effective solution. The benefits of this are obvious. There is an immediate hardware cost saving, security concerns decrease, reduced physical cash outs, and a significant increase in tracked play.
DRGT operates its technology across over 50 countries.
It's been 24 months since the pandemic started. All companies are still working hard to consolidate their position and grow their business.
DRGT's serverless technology allows operators to operate without a permanent server connection. The technology is driven by the ‘mesh network’ created by their “in device” patented drSMIB. The key takeout for DRGT is how to manage the Big Data. Service providers will have to align themselves with like-minded partners and develop integration APIs. It is important to deliver the best choice management system. and offer an ’Open Solution‘ for business. for example. in order to offer the most effective business intelligence. BI and the options and choices it should drive are becoming more and more integral to operations' success.
DRGT's solutions allow for player tracking, bonusing and promotions management. Data from DRGTs helps casinos to understand their players and improve the gaming experience. For players, it adds an extra excitement and feeling of being recognized and valued for their custom. For operators it allows them to reward at the right level and understand players.
At the heart of the casino industry, operators seek to gain sizeable shares of a player's entertainment wallet. DRGT offers relevant benefits and rewards. People like to receive ‘bang for their buck’ and value is relative. If there is no perceived or real value, players won't spend the money.
DRGT will attend G2E Las Vegas in October. As relevant opportunities arise, DRGT may also pursue exhibiting elsewhere.
