The 3 Biggest Partnerships in Online Gaming of the Decade
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The 3 biggest partnerships in Online Gaming of the last decade were formed by gaming industry giants.
Microsoft bought Activision Blizzard for $87 billion CAD in January 2022. It's the biggest purchase in gaming history. Microsoft will own some of the best-selling gaming titles of all time. Its player base will increase to more than 400 million active players in 190 countries.
Take-Two Interactive bought Zynga for $16 billion CAD.
Take-Two Interactive wants to migrate some of its games towards mobile platforms. It wants this by acquiring one of the best mobile gaming studios. According to some sources, the company wants the change its business model because games make more money on these platforms and most players don't mind microtransactions.
Evolution Gaming has bought NetEnt for $2.6 billion CAD. The company wants to create the largest iGaming game provider in the world and expand to new markets, including Canada and the US.
Tech giants are making acquisitions to expand their gaming portfolio and support the release of new games.
