Playtech inks deal with FanDuel to launch branded live casino content in Ontario
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Gambling technology provider Playtechhas signed a new deal withNorth American online betting brand FanDuel to launch branded live casino content on its Canadian platform. FanDuel customers in Ontario will now have access to casino games such as Roulette, All Bets Blackjack, Baccarat, and 7-Seater Blackjack.
As part of the deal, Playtech has built a dedicated Live Casino studio to serve FanDuel Canada. Based in Riga, Latvia, the studio is "designed to meet the specific needs of the Canadian market and FanDuel's audience," the company noted.
This deal marks the first collaboration between Playtech and FanDuel.The agreement extends the provision of the Live Casino studio to other provinces across Canada, if and when they regulate, retaining flexibility for future expansion. The agreement also marks the latest announcement from Playtech as it drives its expansion across North America, following recent studios built for Adventures Beyond Wonderland and Big Bad Wolf.
George Voyatzis, VP Commercial for Playtech, said: "It’s brilliant to see Playtech Live continue its growth in North America. Our partnership with FanDuel marks a really exciting moment for Playtech, and we look forward to delivering our Live Casino games for FanDuel and its users across Ontario."
"As we build more studios globally and release new content, this announcement is yet another example of Live taking over the gambling industry on a global scale," he added.
For his part, DaleHooper, General Manager for FanDuel Canada, "We are proud to be announcing this deal with Playtech, which will bring our users across Canada the highest quality Live Casino experience. The addition of the innovative FanDuel Live Casino studio has been specifically localized to cater to the Canadian market and FanDuel."
"This unique proposition cements FanDuel’s premium position for online casino in the North American market. The agreement marks the beginning of what is sure to be a successful and exciting partnership with one of the world’s largest game providers," he concluded.
The deal between both companies comes as the province of Ontario keeps growing its online gaming market. iGaming Ontario (iGO) recently released its market performance report for the second quarter of its 2023-2024 fiscal year, reporting that CAD14.2 billion ($10.2 billion) was wagered between July 1 and September 30, 2023. Gaming revenue was CAD540 million ($389.2 million), a 105% increase over Q2 last year but an 8.3% decline from Q1.
The number of active player accounts jumped from 920,000 in Q1 to 943,000, with the average monthly spend per player account decreasing from CAD197 to CAD191 ($142 to $137). The report noted an increase in the number of licensed operators, from 46 to 47, while the number of gaming websites remained at 71.
