Longhorn Hotel & Casino Elevates Staff and Guest Experiences, Integrates Hotel and Casino Operations and Improves Reporting Insights Using Agilysys Hospitality Software
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Longhorn Hotel & Casino has delivered affordable, welcoming experiences for Las Vegas residents and out-of-town patrons alike, branding its unique value as “Your Vintage Vegas Destination.”
With the American Gaming Association (AGA) reporting strong revenue growth in the U.S. gaming sector, Longhorn Hotel and Casino executives sought to replace the property’s outdated software technology with modern, state-of-the-art solutions that would help them capture a greater revenue share while also operating as a cost-effective “right fit” for their comparatively small property.
The property features a 150-room hotel, a casino and the Chuckwagon Restaurant, a popular destination serving guests 24 hours every day and known for its extensive menu combining crowd-pleasers such as Biscuits and Gravy and Country Fried Steak with higher-end fare such as Prime Rib and New York Strip Steak with Lobster, all at wallet-friendly prices.
Longhorn’s Director of Special Projects and Corporate Security Mark Rodney observed, “It can be challenging for a smaller casino like ours to find an affordable hospitality-focused solutions provider that also gives us the bells and whistles needed to succeed with our guests. But with Agilysys, we went from suboptimal, outdated and unsupported systems to integrated, intuitive, technologically advanced hotel and casino solutions that align with our needs today and can support our goals over the long term as they evolve.”
“We now have a total hospitality solution that empowers staff members to work seamlessly and easily on their own, along with elevated reporting capabilities for our auditors and administrative people alike,” Rodney said.
Agilysys, Inc. (Nasdaq: AGYS) is a leading global provider of state-of-the-art hospitality software solutions and services known for helping organizations such as Longhorn Hotel & Casino leverage automation and deeper guest insights to improve Return on Experience (ROE), a key hospitality metric capturing the financial and loyalty benefits of better serving both guests and staff. Agilysys systems help properties interact with guests in ways that reduce operating expenses while also inspiring higher on-property spend, more frequent return visits and stronger reviews.
To achieve these goals, Longhorn Hotel & Casino invested in the following cloud- native Agilysys solutions:
An award-winning point-of-sale (POS) system that brings leading-edge security along with ease-of-use and transaction efficiency to sales transactions across the property. An intuitive interface minimizes staff training time and a broad feature array supports a wide variety of customer preferences for point-of-sale transactions.
- An intuitive, cloud-based property management solution (PMS) that improves performance across hotel and casino operations to grow occupancy and patronage, engage guests, increase revenue, eliminate costs and streamline processes for staff. The system conveniently interfaces with a property’s existing cloud or on-premise systems and delivers faster financial returns with lower technology overhead. Users can improve flexibility and productivity with mobility features and tap built-in intelligence to drive upsell revenue before and during a guest’s stay.
- A guest-facing, web-based commission-free room and activity booking experience that encourages upselling unlimited amenities such as room upgrades, dining reservations and activity appointments as part of an integrated itinerary that makes it easier for guests to see and manage trip schedules.
“Modern, integrated state-of-the-art technology that unites operations and intelligence across hotel, casino and restaurant experiences can set a property apart, even in the highly competitive gaming and hospitality industry,” Agilysys Vice President of Sales Darren Student noted. “Along with high performance and deep, broad feature sets, we also build into Agilysys solutions the flexibility to elegantly scale both up – for large hotels and resorts – and down for smaller, more intimate properties such as Longhorn Hotel and Casino, so that gaming and hospitality organizations of all sizes can benefit from the innovation investments we make,” Student added.
