Caesars Palace Online Casino App Undergoes Upgrades
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Caesars' extensive revamp comes on the heels of Caesars Digital launching “Caesars Palace Frenzy” last week.
The iGaming community can enjoy the latest version of the Caesars Palace Online Casino app, undergoing upgrades that are now available on iOS and Android mobile devices.
Caesars Palace Online Casino customers can expect a complete revamp of the mobile app’s layout. Its multi-lobby navigation layout, specifically, has been included to offer curated lobbies that offer a variety of popular casino games, such as slots, live dealer, and various table games.
This comes on the heels of Caesars Digitial launching “Caesars Palace Frenzy” last week. That launch gave users a Caesars-branded online slot game based on its partnership with Games Global, providing multiplied free spins, scatter pays, and a seven-tier jackpot lineup to drive customer engagement.
The primary focus of the latest upgrade was to give players a realistic experience based on curated lobbies similar to the layout found at the Caesars Palace Las Vegas casino floor. The “For You” section is also new, with the app’s algorithm offering previously played casino games, as well as recommending new games similar to other games that a player has visited before.
The mobile app also boasts speed enhancements to improve loading times and lobby exploration. Along with a customized interface, plus a massive selection of U.S. casino games, customers have a plethora of gaming options to enjoy. Caesars' expanded gaming catalog is thanks to the numerous partnerships Caesars Digital has forged with companies such as Games Global and IGT.
“We take pride in setting industry standards in everything we do, and the online casino experience we provide to our players is no exception," said Matthew Sunderland, senior vice president and chief iGaming officer at Caesars Digital.
“The newly upgraded Caesars Palace Online Casino app delivers on our player promise to raise the bar in terms of functionality, ease of use, and enjoyability.”
Caesars believes the new mobile app will strengthen the company's ability to provide players with an experience that is fully customized to their online play habits.
“Caesars Palace Online Casino’s refresh is centered around giving our online casino players an experience that stands out from the ordinary,” said Michael Mastrangelo, vice president of product and iGaming. “Our new mobile app redefines the online casino player experience with seamless functionality and product innovations that are brand new to the industry.”
Caesars hasn’t stopped its expansion, launching the Caesars Sportsbook mobile app at Harrah’s Gulf Coast at a Mississippi Magnolia State casino in early April 2024.
