Selecting the slots of the future
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The operators claim they are crying out for slot innovation, but is this actually true? Slot studios are spending money on creating unique and exciting games, but uptake from the B2C brands remains muted. Innovation, after all, is an expensive business and if operators aren’t willing to pay, games developers are liable to fall back on the tried-and-tested formulas.
But in this crowded market, with more online slot studios releasing more games, companies need to stand out for the crowd – and fast. This is especially true as a new generation of players emerges, for whom digital spend and attention is already diverted into streaming services and video games. Mainstream entertainment has gone digital, so it’s not just other online casinos operators have to worry about.
So how do we as an industry compete with the generation of one-swipers? This webinar brings together the best and brightest minds in slots to examine key trends, find a way forward for the innovators, and fight for the future of slot games.
We will be answering the big questions…
- How can we as an industry innovate when we can’t afford innovation?
- How can we move away from gambling and towards entertainment?
- How can we change the media’s perspective around gambling?
- How can we compete with the oncoming war of Tiktok, Instagram and the social media generation?
