Blueprint Gaming and Pragmatic Play Revenues Being Boosted by the Fishing Frenzy At UK Online Casinos
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Fishingslots.co.uk shares insights into the recent fishing slots craze over the past year and a half, and what may be the reason for high popularity of these games at UK online casinos.
LONDON, Aug. 29, 2023 /PRNewswire/ -- Over the past year and a half, fishing themed slots have become a hot trend among online casino players. Blueprint Gaming and Pragmatic Play have created a fierce rivalry over who can pump out the most slots games in their respective fishing slots series. And other game studios have started adding their own creations to jump on the band wagon. But what causes these fishing casino games to be so popular in the UK? Fishingslots.co.uk offers some insight into the fishing slots craze and how it's fueling revenues among the top game providers and casino operators in the UK.
Fishing is a past time, passed on from generation to generation since the beginning of ancient civilizations. Whether as a hobby, for work or for sport, the fishing industry is a multi-billion-dollar industry. You just need to visit a Big Bass Pro Shop or an ICAST Fishing convention, once in your life, to understand the magnitude of the industry. Furthermore, fishing is not considered a primarily male oriented activity anymore. So fishing is very popular for many reasons.
From a young age, toddlers are introduced to fishing games. One such game involves a rod and hungry fish, that the toddlers need to hook up and extract from the moving pond. These games are perfect for developing motor skills and hand eye co-ordination among children. And it's these same game features that casino software studios are implementing in their slot machines. So, traits embedded in us from a young age are being targeted in casino game features.
UK Online Casinos Where Observations Were Conducted
Fishinglsots.co.uk conducted observations from the beginning of 2022 to mid-August 2023. In their observations, they visited 5 different UK licensed casinos on a weekly basis. During each observation, they took note of the following details:
- How many fishing slots were listed in the most popular games section?
- Which specific fishing-themed slot games were present?
- How many times did a specific slot appear in the popular games section?
- What positions were they listed in, in the online casino lobbies?
Observations were conducted at the following casinos:
Observation Results
Before showing the results, it should be noted that all Popular Game sections on each casino site, are updated once a week automatically. Popularity is based on a combination of total betting turnover per game as well as unique number of active bettors per game. Therefore, the most popular games will have the highest betting turnover and a high number of unique active betting players, playing them on a weekly basis.
Fishingslots.co.uk observed that at least one fishing slot featured in the top 5 popular games, each week. Moreover, Fishin' Frenzy and Big Bass Bonanza slots had the most appearances. Additionally, fishing slots were also often included in participating slots tournament games. Thus, creating competition among rival players for top spots on tournament leaderboards, and in turn creating more revenue for casino operators.
Fishingslots.co.uk correspondent: "One key observation we noticed, is that out of 1,000's of slots games on offer at each casino site, players appear to be consistently drawn to Blueprint Gaming's and Pragmatic Play's fishing slot games."
Most Popular Fishing Slot Games
Back in 2014, Reel Time Gaming, released their online version of Fishin' Frenzy. This game was so popular that Blueprint Technologies, the company behind popular casino games provider, Blueprint Gaming, acquired the rights to the trademark. This in turn started the creation of the Fishin' Frenzy slots series, which now includes over 12 different slot games.
At the end of 2020, Pragmatic Play, launched the Big Bass Bonanza slot game. What started out as a mimic of Fishin' Frenzy, quickly proved to garner a lot of appreciation from casino players. Over the past few years, Pragmatic too have released numerous game titles in the Big Bass Bonanza series. Furthermore, they have helped propel growth in revenues for Pragmatic Play, year after year.
Today, both game studios are in fierce competition. When either Blueprint Gaming or Pragmatic release a new slot in their respective series, the other studio releases their own game too. The uptrend in fishing slots popularity has also caught the attention of other casino game studios such as: Inspired Entertainment, Stakelogic, Relax Gaming and Gameburger Studios. On average 1-2 new fishing slots are being released each month, and their popularity among casino players is sure to be driving revenue for all game studios. How long will the trend continue? Time will tell.
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Online gambling can lead to addiction. Therefore, you should always set limits on your account and set yourself a gambling budget. This way you can protect yourself against losing money that you can't afford to lose. If you feel that you may have a gambling problem, then we highly advise you to contact one of the organizations below for help:
About the Company
Launched in 2020, Fishingslots.co.uk is a UK review site, that specializes in fishing-themed casino slot game reviews. After foreseeing the start of a booming fishing slots trend, the company set out to establish a reputable site focused on providing honest and up-to-date information and news from the casino slots industry.
