Playtech and FashionTV Gaming Group collaborate on luxury live Gameshow title

iGaming Business
 
Playtech and FashionTV Gaming Group collaborate on luxury live Gameshow title
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FashionTV Gaming Group has partnered with Playtech once again to launch a luxury, branded live casino game, FashionTV Mega Party. This builds on the long-standing relationship between both companies.

FashionTV Mega Party invites players to experience the legendary FashionTV Club atmosphere for themselves in this thrilling live gameshow title, which is now available across Playtech’s global distribution network, in all leading operator markets worldwide. This follows a period of exclusivity with Flutter Entertainment – PokerStars, Skybet, Paddy Power and Betfair.

This is the first-ever operator-branded live gameshow title and draws on the creative power of FashionTV Gaming Group combined with the product and engineering excellence of Playtech’s Live Dealer division.

FashionTV Mega Party captures the iconic FashionTV Club experience and features a glamorous fortune wheel with three unique mini-games including the Lucky DJ, Dance Floor and Laser Show.

There’s plenty of big win potential, too. Those who hit the max multiplier will trigger a massive 1,000x jackpot party, in inimitable FashionTV form.

Unique in concept and execution, this premier live gameshow title is set to take the Playtech network by stylish storm.

Branded content is in high demand and FashionTV is one of the most recognised and popular brands in the world. Operators powered by Playtech can now add this game to their live casino lobbies and leverage the unrivalled reach of the FashionTV name while providing their players with a new, authentic, luxury Gameshow experience.

FashionTV Gaming Group is the exclusive licensor of the FashionTV mega brand for online games and is one of the fastest-growing companies within the online gaming industry.

FashionTV is enjoyed by more than two billion viewers worldwide, with a reputation spanning 25 years as the leading global luxury, lifestyle and fashion broadcasting channel.

FashionTV Gaming Group’s luxury lines of branded products are already developed and distributed by many industry giants around the world – proving first-choice among high rollers and VIPs, and delivering powerful new growth engines for online gaming leaders.

FashionTV Mega Party will soon be followed by a series of exclusive, luxury games all channelling the celebratory, party atmosphere of FashionTV. Created exclusively for Playtech by FashionTV Gaming Group’s leading licensees, they are set to go live throughout 2024.