Microgaming lauds ‘major’ GVC online gaming deal
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Microgaming has welcomed a “key partner” as the firm lauds the signing of a “major” casino software agreement with gaming and sports betting group GVC Holdings.
This will see a variety of Microgaming’s igaming content go live with an additional selection of GVC’s online gaming brands throughout the year, including Coral, Gala Bingo, Gala casino, Ladbrokes and Betdaq.
The agreement follows on from a deal penned in 2017 between the two gaming firms that saw Microgaming content be made available through GVC’s bwin, partycasino and partypoker gaming sites in regulated markets such as Spain, Italy, Belgium and UK.
Obdulio Bacarese, director of commercial management at GVC, commented: “As players’ expectations are continuously evolving, it is imperative we continue to keep up with their demands and what better way to do so than partnering with Microgaming.
“Microgaming’s immense experience, reputation and performance in delivering quality and innovative content is second-to-none, and we look forward to taking their portfolio of market-leading games live across our brands over the next few months to deliver a world class-experience to our players.”
Under the terms of the deal GVC will now be able to further enhance its existing casino offering and provide its players with access to Microgaming’s portfolio of exclusive content, including Immortal Romance, Thunderstruck II, Jurassic World and Lara Croft Temples and Tombs.
Andrew Clucas, chief operating officer at Microgaming, noted: “Home to an extensive portfolio of leading brands, GVC are a key partner for Microgaming. Both Microgaming and GVC strive to provide the market with immersive, entertainment-driven experiences, and we look forward to further strengthening our relationship with them.”
