Loto-Québec Advertises Its Amenities in New Spot
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Loto-Québec launched a new campaign called "We're All Play". The campaign features a one-minute-long spot showcasing the premium amenities of the Crown corporation's land-based casino properties across the province of Quebec. Loto Québe is a state-run Crown Corporation responsible for overseeing and conducting all regulated casino and lottery offerings in the Quebec province.
Loto-Québec Advertises Its Amenities in New Spot. “We’re All Play” is developed and brought to life by the Crown agency's partner Cossette. Its purpose is to promote the corporation‘s exceptional casino entertainment offerings. The spot is a minute-long video that shows three characters who escape from the dull daily routing to one of excitement at a casino.
Crown corporation has extended its partnership with Scientific Games. Scientific and Crown have been partners for 50 years. The new partnership will run for the next five years and Scientific has developed and released more than 4,500 instant games for Crown agency.
