How Artificial Intelligence Is Used In Online Casinos
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Technology has brought in innovations to various industries and sectors. In the world of gambling, technology made it possible for players to play their favorite casino games without the need to go to a land-based casino anymore.
The most common uses of artificial intelligence in online casinos is on customer service and support. This can work both in voice and non-voice support, such as a live chat or a self-help menu. For non, AI can be used by making the chatbot learn to distinguish major keywords when players ask a question or an inquiry. Some customer support providers use voice recognition and analysis that works by picking up keywords and analyzing sentences spoken to them.
AI is used by online casinos to target prospective customers and players through their ads. Analytics data is gathered from you and other things that may help ad companies to identify which ads would better be targeted to you. For example, if you do a Google search for dog foods, you may see an ad the next day showing you pet foods.
AI helps in player profiling and identification in online casinos. Most online casino have a KYC or know your customer process. This is a verification process to make sure that the player playing with them is real and not a fake one.
Artificial Intelligence is already contributing to making online casinos better. As technology will keep on advancing, it will only be a matter of time before AI can make online casino better and more intelligent.
