First Look Games platform will increase visibility and connect Kalamba to over 20 million casino players

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First Look Games platform will increase visibility and connect Kalamba to over 20 million casino players. First Look has direct access to more than 800 approved affiliates. Kalambama Games says the partnership will help it leverage its affiliate efforts in the most efficient way possible. The newly released Rumble Ratz Megaways and forthcoming titles, Fruitmax Caslinez and Machina Reloaded Megaway are among the products of the new partnership.

First Look Games platform will increase visibility and connect Kalamba to over 20 million casino players. Gareth Dando, Kalambama's marketing director, said that having targeted control of what they communicate to the affiliate ecosystem is crucial for them.

First Look Games platform will increase visibility and connect Kalamba to over 20 million casino players.