the-message.ca
BCLC shows the downside of gambling offshore
This time last year, BCLC
launched an advertising campaign
for its PlayNow.com gambling site. An earnest 30-second anchor spot showed a parade of British Columbians extolling the virtue of betting with "the only legal gambling site in B.C.," namely that all profits go back to the province.
But now, BCLC and its agency One Twenty Three West are…