Why Are Casino Carpets So Ugly? Psychology Behind Ugly Casino Carpets
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What’s up with carpets in Las Vegas casinos? In fact, what’s up with carpets in casinos across the globe? Why are they so ugly? Are they supposed to be absolutely atrocious? Is it just some weird modern art trend… or a lack thereof?
If you’ve ever been to the Las Vegas strip, you probably noticed that casinos don’t have windows to let natural light in. On top of that, there are no clocks, so players can’t tell how much time they’ve spent gambling.
This is just the tip of the iceberg of psychology casinos use to trick players into gambling a lot more than what they had initially planned. No windows, no clocks, enticing design, memorable smell, and UGLY CARPETS!
Yep, ugly carpets are among the main tactical elements casinos deploy to keep their players focused on gambling. How do they do that; why do ugly carpets matter? What’s the psychology behind ugly casino carpets?
Ugly Carpets Are the Result of Extensive Market Research
Well, for starters, these ugly carpets are totally deliberate. They come as a result of extensive market research that helped casinos better understand players’ behavior and how carpets and other visual elements can extend their stay at casinos and make them spend even more money there.
Well, there are several reasons for this. They are as follows:
Designed to Keep Players Awake
The first one is surely the biggest one. Flashy colors, red combined with yellow in most cases, coupled with other visual tips are there to trick players into feeling the rush of the moment before they even sit down and start gambling.
The psychology of colors is not just used in land-based casinos but in online casinos too. Tacky carpets with weird lines and curvy patterns actually keep players awake and focused on what they’re doing. Machines and tables typically have exceptional design, use a combination of red and yellow to attract players, and green to lure them in so they start gambling.
When it comes to casinos, nothing is accidental – everything is an opportunity to make even more money!
They Are Good for Hiding Stains
Typically, casinos have to vacuum clean the carpets once a day. The usual time for vacuum cleaning is anywhere from 3 AM to 6 AM. Even with daily cleaning, high-traffic facilities with carpets are always prone to all sorts of stains. The logical solution – just create the wackiest pattern that’s bound to have optimal stain-hiding capabilities. The psychology of colors and patterns is a serious business!
They Also Hide Chips
Another theory on why casino carpets have so weird and tacky patterns is their ability to camouflage any chips that might have fallen onto the floor.
Designed to Keep Players Inside the Casino
Believe it or not, these wacky patterns and colorful gradients give carpets another unbelievable ability. They make it harder for players to navigate from one room to another, which makes it harder for some folks to find the exit.
As a result, they might see a machine or a table they like, change their mind and continue gambling instead of leaving the casino.
