Pragmatic Play expands its partnership with UK's Rank Group to add Live Casino content
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iGaming content provider Pragmatic Play has announced that it is bringing its Live Casino content to Rank Group as part of its existing partnership with the operator. The provider says that the deal is a significant one for the company, with its entire Live Casino portfolio soon going live with the likes of Grosvenor Casinos and Mecca Bingo, two of the UK’s most popular operators.
The provider notes that through this deal, such as Sweet Bonanza CandyLand, Boom City, and Vegas Ball Bonanza, which offer "world-class features and immersive gameplay."
Pragmatic Play described Rank Group as a leading gambling company in Europe’s largest gambling jurisdiction, with a portfolio of brands that includes the two brands involved in this partnership extension, Grosvenor Casino and Mecca Bingo, alongside Enracha in Spain and a host of online-only operators across the two markets.
The provider says that it has enjoyed a successful relationship with Rank for over four years, with its Slot offerings already live on the company’s brands. This latestupdate further strengthens the partnership and adds fresh scope to continue its development.
Irina Cornides, Chief Operating Officer at Pragmatic Play, said: "We’ve seen success with Rank Group for over four years, and we’re thrilled to now be bringing premium Live Casino content to complement the success of our Slots offering across their top brands."
“This deal is a testament to a continued partnership that has only gone from strength to strength, and we are excited to keep being part of Rank’s success as we deliver the very best of Pragmatic Play’s Live Casino experiences to their players.”
Cyrus Moreno, Head of Gaming at Rank Group, commented: “We’re delighted to be bringing more of Pragmatic Play’s brilliant games to our brands, after multiple years of smash-hits and successes with their Slot games."
“The Live Casino offerings are sure to also be high-performers with multiple acclaimed titles in the portfolio. We’re excited to further bolster our partnership with Pragmatic Play and can’t wait to see what the future holds!”
