Pariplay enriches platform via content deal with End 2 End
Pariplay has expanded its content offering by integrating the entry suite of online casino games from multiplayer bingo and lottery provider End 2 End.
Pariplay has signed a content deal with End 2 End. It will integrate End2End's bingo and lottery games into its Fusion platform. End's has a 15-year history and is licensed in over 16 regulated markets. Alejandro Revich, CEO of End, says it's a critical transaction for distributing its content to operators throughout Latin America and the world.
End 2 End and Lottery Rocket are new promotional products from Pariplay. They are designed to enhance player retention and differentiate operators from the competition. The production process has been simplified and customization choices introduced to emphasize the ethos of each campaign.