Oryx Gaming grows UK audience via Novibet

Author: Live Casino Direct
 
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Oryx Gaming has expanded its partnership with online casino and sports betting operator Novibet. Novibet has rolled out OryX's content to its customers in the UK. Bragg Gaming Group will launch its first slot title from its proprietary game development studio, Atomic Slot Lab, in November 2021.

Oryx has plans for further expansion in the UK during 2022. The UK's online casino sector is projected to be around US $5.9bn (£4.4bn) in 2022, which will make it the world's largest iGaming market.

Chris Looney, Chief Commercial Officer at Bragg, is excited about the launch of their content in the UK. Brags expanded their partnership with Novibet and they are excited to launch in additional markets this year.

Oryx Gaming has entered the Greek market. The company has recently partnered with Swiss land-based casino operator Casino Interlaken for the latter’s StarVegas.ch interest.