iSoftBet strikes key content deal with Soft2Bet

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iSoftBet, the leading online games supplier and content aggregator, has agreed a content deal with Soft2Bet, which will oversee the integration of iSoftBet’s pioneering slot content.

The agreement allows Soft2Bet customers to benefit from iSoftBet’s portfolio of 150+ proprietary titles and igaming products, including its growing library of Megaways™ and Hold & Win products, via its Game Aggregation Platform (GAP).

iSoftBet’s GAP is one of the most comprehensive content aggregators on the market, allowing some of the largest igaming brands to access the latest regulated territories quickly and reliably, via a single integration.

Soft2bet is currently one of the leading online operators and platform providers in Europe. Having started its journey five years ago as a small group of industry specialists, the company now boasts a team of more than 800 like-minded employees.

Now active in 21 regulated markets, the agreement marks a positive commercial step for iSoftBet, having secured several deals across the globe in recent months and recently revealing its anticipated player engagement product, Jackpot Tool.

Federica Faggiano, Chief Commercial Officer at iSoftBet, said: “Integrating with established platforms like Soft2Bet is in line with our company strategic expansion path and is pivotal for the long-term success of our aggregation offering.

“We are confident that this partnership will add even more value to the momentum of incredible commercial growth we’ve seen in recent months and that our titles will be greatly received by the Soft2Bet network players.”

Daniel Mitton, Head of Casino at Soft2Bet, said: “We are extremely excited to have reached a content integration deal with iSoftBet. Partnering with leading companies like them is exactly what we strive for, as we continue enhancing our product portfolio.

“With the addition of iSoftBet’s fantastic slot content, we are confident that this partnership will help us achieve our ambitious growth plans for the upcoming year.”