Genting moves UK online casino ops to new platform, drops sports betting
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Genting UK has moved its online Genting Casino to a new platform provider, with SkillOnNet set to operate the Genting brand going forward.
Under the new deal, GentingCasino.com will be marketed on the SkillOnNet network by well-known operator Prime Gaming, whose other brands include MegaCasino.com, ICE36.com and Slingo.com. The move is seen as an opportunity for Genting to expand its online footprint across Europe, particularly in the UK, Sweden, Denmark, Germany and Malta.
However, sports betting will be dropped from the online offering with GentingCasino.com to focus solely on online casino gaming.
“The launch of Genting Casino on the SkillOnNet network aligns with our strategy of taking well-known brands and products with untapped potential and using our experience and expertise to turn them into market-leading online casinos,” said SkillOnNet’s Head of Corporate Development, Maor Nutkevitch.
“We have worked with Prime Gaming on similar projects in the past, in particular the launch of Slingo.com, and have enjoyed incredible success. I believe we will be able to replicate this with Genting Casino by once again elevating the player experience.”
The SkillOnNet platform offers a game portfolio comprising more than 3,500 classic slots, video slots, jackpot slots, table games, live casino, instant win and video bingo titles from some of the biggest providers in the industry.
