FanDuel Casino Teams Up with Gronk for Live Dealer Roulette
FanDuel and four-time Super Bowl champion Rob Gronkowski are teaming up once again for an innovative partnership to engage with online casino players.
FanDuel Casino has announced that Gronk will be at the Live Dealer Roulette Table from a live studio on May 16 to engage with NewJersey players virtually on the platform. The new activation makes Gronk the first celebrity to engage with iGaming players from a live dealer studio where he will be interacting with players and commenting on the action.
The live dealer experience builds on previous FanDuel activations featuring Gronk.
Earlier this year, FanDuel Casino launchedGronk’s Touchdown Treasures, an exclusive slot game developed in partnership with Evolution Games. The iGaming title provides a user-friendly experience for both veteran and casual slot players as well as football fans.
FanDuel and Gronk also rebooted the Kick of Destiny campaign in February following a successful run last year. The campaign provided FanDuel Sportsbook users with the ability to submit a Make or Miss pick for Gronk to make a field goal during a Super Bowl LVIII commercial. Users who picked correctly won a share of $10 million in bonus bets.
For the second straight year, Gronk failed to make the 25-yard field goal attempt.
The gambling and DFS giant has been making efforts in 2024 to bolster its casino product.
FanDuel Casino secured an exclusive partnership in January with social media personality Vegas Matt to create content to educate bettors on casino games and responsible gaming.
FanDuel Casino is operating in five of America’s seven regulated iGaming markets, which include New Jersey, Connecticut, Michigan, Pennsylvania, and West Virginia.