Casino.org Release Global Gambling Market Report
The site commissioned the global market research firm SIS International to produce a report assessing the current state of the online gambling market. The market data was collected using both primary and secondary data to measure online betting participation and behaviour in the USA, Canada, UK and Germany.
Casino.org Release Global Gambling Market Report. Key Topics Covered: Gambling participation, gambling devices, betting amounts, accounts held at gambling companies, and social media habits.
Casino.org Release Global Gambling Market Report. Gifting participation, devices used for gambling online, betting amounts for online casino games, number of accounts held at gambling companies and social media habits of following gambling firms are discussed.
In the US, Canada and Germany, the majority of respondents discovered their current gambling platforms through social media. In the UK, most respondents found their gambling platform through TV ads. Most gamblers bet with the aim of winning money. Males gamble online more than females. 50% of gambers had between 1-2 online betting accounts. 75% did not engage in eSports betting.
Casino.org Release Global Gambling Market Report. Most respondents discovered their current gambling platforms through social media. Most UK respondents found their gambling platform through TV ads.