Bragg Gaming expands Ontario reach integrating its content into three of SkillOnNet’s operator brands
Bragg Gaming Group announced Wednesday it has secured its foothold in Ontario through the recent addition of its content to three of SkillOnNet’s operator brands, just weeks after entering the newly regulated market.
Titles from Bragg’s slots portfolio are now available to customers of SkillOnNet’s SpinGenie, PlayOjo and SlotsMagic casino brands in Ontario. This includes games from Bragg’s in-house studio, Atomic Slot Lab, as well as other exclusive titles curated by ORYX Gaming.
Bragg first partnered with SkillOnNet in the UK earlier this year, and the launch of several of its brands in Ontario “is a clear testament of the popularity and the demand for the company’s product offering across the globe”.
Bragg has served the regulated Ontario market since it opened on April 4, and “is committed to further grow the company’s presence in the province, which is expected to become one of the largest iGaming markets in North America.
Chris Looney, Chief Commercial Officer at Bragg, spoke in an official press release about this integration and said: “We are pleased to further extend our successful partnership with SkillOnNet to Canada through the launch of our proven portfolio in the very promising Ontario market. This latest collaboration will play a significant role in our growth trajectory in North America. In particular, we have high ambitions to become a leading supplier across Canada and see great potential for long-term growth in the region."
Jani Kontturi, Head of Games at SkillOnNet, added: "Having recently received the green light to enter Ontario, it is crucial that we quickly build a strong content portfolio to ensure we have a premium offering for our local customers. With Bragg's array of titles, we know we can provide players with great excitement and entertainment."
Last week, Bragg Gaming Group announced it will appoint Yaniv Shermanas the company’s new Chief Executive Officer, effective July 1, 2022. Sherman brings to Bragg more than 20 years of experience in leading global teams across the gaming, software, and online gaming sectors, including, most recently, 15 years as a senior executive at 888 Holdings plc.
Earlier this month, completed its acquisition of Spin Games in a cash and stock transaction valued at approximately USD 30 million. The Spin Games acquisition is set to provide for a differentiated and widely distributed iGaming product offering and accelerates Bragg’s North American growth. Also, Bragg Gaming Group's wholly owned subsidiary Wild Streak Gamingannounced last month the expansion of its game development agreement with International Game Technology (IGT) to develop four exclusive land-based slot titles.