Betsoft Strengthens Spanish Presence With 888casino Deal
Betsoft has recently announced its excitement to join forces with a powerful casino brand like 888 Holdings plc. Both teams have worked tirelessly to bring a part of Betsoft Gaming’s portfolio onto the 888casino’s Spanish platform.
To fit into the Spanish market, Betsoft has decided to translate some of its biggest gaming hits and bring its gaming products a bit closer to Spanish-speaking players. Registered users of 888casino will have a chance to explore some of the provider’s biggest hits in Spanish, like Return to Paris, Thai Blossoms, and Tower of Fortuna.
Thanks to two successful ISMS audits that Betsoft undertook in 2020, the provider is now authorised to operate in Colombia and Spain. With this 888casino deal and other signings in the Spanish market, Betsoft Gaming is one step closer to creating a recognisable brand across the South European country.
Head of account management at Betsoft Gaming, Anastasia Bauer, said that Betsoft has long been an innovator in the iGaming industry and working with brands like 888casino fits into that role. She said that expanding in Spain was a good move for both parties.
Talya Benyamini, VP of B2C Casino at 888, said the company is happy to add Betsoft’s products to its Spanish offer. She praised Betsoft’s gaming portfolio filled with innovative titles that players around the globe appreciate and love. She also expressed hope that this enthusiasm will transfer to Spanish players as they will have a wide variety of games to pick from, which aligns with the company’s strategy and product. She noted that working with Betsoft in the future seems exciting.